As you may know already, Make Up For Ever is launching a new waterproof and long-lasting foundation this month! Suitable for all skin types, the Water Blend foundation is comprised of 80% pro-vitamin B5 infused water. Its lightweight formula is supposed to even out the complexion and give skin a dewy glow.
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The Water Blend foundation is available in 20 shades and the range is divided into 2 categories : Yellow undertones (Y) and Red undertones (R).
I have 3 shades :
R330 is similar to NW25, if you are familiar with MAC foundations.
R370 would be a good match for you if you are between a NW30 and NW35.
Y405 is similar to NC30 but the undertones are very warm. This shade is the best match for me, but it's too orangey so I need to add a drop of MUFE blue Chromatic Mix.
This foundation has a very unique consistency, it looks like a creamy gel but it gets very watery as soon as you start working it into the skin. After a few seconds, it sets on the skin and feels a bit tacky. The coverage is sheer but you can build it up to full coverage with another layer!
In comparison to MAC Studio Waterweight, the Water Blend foundation is less dewy and oily, it gives more coverage as well. It's more dewy and natural-looking than Make Up For Ever Ultra HD.
If your skin is oily, I highly suggest to apply some powder on the T-zone. I like to use the Make Up For Ever HD Microfinish Powder with this foundation because it's very finely milled. I would recommend to use a mattifying primer as well, NeoStrata's Oil Free Matifying Fluid and Make Up For Ever's Step 1 Mattifying Primer are really good with the Water Blend foundation.
Here's the shade Y405 on me without any primer (1 layer, applied with my fingers) :
As you can see, it has a slightly dewy finish and really look like skin! It doesn't even look like I have foundation on. There is no SPF so it's perfect for photography and it doesn't cling to dry patches.
I like to apply the Water Blend foundation with my fingers if I want sheer coverage, or with a brush (such as Urban Decay Good Karma Optical Blurring Brush) when I want to build up the coverage.
Here's 2 layers applied with a brush (with the Step 1 Mattifying Primer) :
This is a beautiful natural-looking foundation! That being said, my skin gets oily fairly quickly even with a mattifying primer and some powder, especially if I apply 2 layers. I think the formula is too hydrating for my skin type right now, but it would be great for the cooler months!
It's not transfer-proof on me because my skin is very oily, but it doesn't separate or crease around my laugh lines. Oh and it's really waterproof!
The Make Up For Ever Water Blend Foundation retail for $54 CAD for 50ml.
(I received these products in order to evaluate them and give my opinion, but rest assured that my comments are always honest and impartial.)