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The BB Blur is available in 2 shades, Light and Medium. I have the shade Medium which is a bit light for me at the moment (Medium is similar to NC30) but I can make it work with some bronzer. If you are familiar with La Roche-Posay's Hydreane BB Creme, the Medium shade is darker and more pink than the BB Blur in Medium.
When I used it for the first time, I was surprised to find out that this isn't a cream or liquid foundation. The texture is pretty cool, it has a mousse consistency!
It blends on the skin easily and has a silky smooth finish, but it's important to note that the main ingredient in this product is dimethicone (silicon).
The La Roche-Posay Hydreane BB Creme I tried 2 years ago didn't give much coverage and didn't impress me either (let's just say it wasn't the best formula for my oily skin). This one was a nice surprise though! It gives medium coverage so I need to apply some concealer on my blemishes, but it unifies my complexion and provides a beautiful velvety matte finish.
Despite the fact that this product contains silicones and vitamine E (these 2 ingredients can sometimes feel oily on the skin), it did help to mattify my skin and it blurs the appearance of pores instantly ! It's not a foundation that has enough staying power to last all day on its own though, so I suggest to set it with powder, especially if your skin is very oily.
The La Roche-Posay Effaclar BB Blur Anti-Shine Unifier retail for $30 CAD for 30ml.
(I received this product in order to evaluate it and give my opinion, but rest assured that my comments are always honest and impartial.)
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